
1. Technology overview
majoo is an Indonesian software company headquartered at SMESCO Tower in South Jakarta, with a tech hub in Malang, that builds business management software for small and growing merchants. It helps F&B outlets, retailers, service and beauty businesses replace manual cash books and scattered apps with one system for sales, stock and finance.
The application combines an online cashier (POS), inventory, accounting, CRM, staff management, business analytics, an owner app and online ordering. Add-ons cover marketplace and food delivery integration with Shopee, GrabMart, GrabFood and GoFood, kitchen and order displays, self-order, loyalty, WhatsApp Business, an AI assistant called AURA and an API. Prime tiers serve larger operators, and custom ERP and white-label options are offered for enterprises.
2. Highlighted features & specifications
- Online cashier: Runs POS on Android, tablets and EDC devices with QRIS payments.
- Inventory: Tracks stock, COGS, transfers, serial and batch numbers.
- Accounting: Produces financial reports and handles bookkeeping for each outlet.
- CRM and loyalty: Manages customer data, membership and loyalty programs.
- Omnichannel add-on: Syncs Shopee and GrabMart, and receives GrabFood and GoFood orders.
- Prime and ERP: Adds kitchen display, self-order, payroll and custom ERP for larger businesses.
3. Potential application
A bubble tea chain can manage outlets, stock and delivery orders from GrabFood in one dashboard. A beauty clinic can combine appointments, staff commissions and customer loyalty. A minimart group can track stock by batch and reconcile accounting across stores.
4. Benefits
Merchants get POS, stock, accounting and CRM in one subscription instead of buying separate tools. Plans are published, from Rp 249,000 per outlet per month for Starter to Rp 999,000 for Prime, with a 14-day free trial. Owners can watch sales and discounts remotely, while cashiers act quickly within permissions set from the dashboard. majoo reports more than 45,000 entrepreneurs in 600 cities using the platform.
5. Market trends & opportunities
Indonesia's millions of micro and small businesses are moving to digital cashiering as QRIS payments and food delivery apps spread. Similar dynamics exist in Vietnam, where household businesses and F&B chains look for affordable all-in-one POS and accounting software that also connects marketplaces and delivery platforms.
6. Other information
Legal entity PT Majoo Teknologi Indonesia; Founder and CEO Adi Wahyu Rahadi. Head office at SMESCO Tower, South Jakarta, with a tech hub in Malang, East Java. Case studies include Susu Mbok Darmi (180+ outlets) and SMESCO. Founding year not stated on the website.
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