
1. Technology overview
Planet Labs PBC is a US Earth observation company that marked its 15th year in 2025. It operates hundreds of satellites, including the PlanetScope and SuperDove fleet for near-daily global imaging, SkySat and Pelican for high-resolution and rapid-response imagery, and Tanager for hyperspectral data, with country and regional teams across Asia-Pacific, including Japan and India.
For agriculture, Planet supplies 3 m PlanetScope imagery with near-daily in-season revisit plus Planetary Variables: Crop Biomass at 10 m, which fuses PlanetScope with Sentinel-1 radar and Sentinel-2 optical data to produce a daily, cloud-independent biomass series, and Soil Water Content and Land Surface Temperature at 20 m. Data is delivered through simple APIs and the cloud-native Planet Insights Platform, launched in 2024, with archives back to 2019 for biomass. Customers include agrochemical companies, irrigation and precision ag platforms, and governments.
2. Highlighted features & specifications
- PlanetScope imagery: 3 m near-daily imagery with NDVI views for in-season monitoring.
- Crop Biomass: 10 m daily relative biomass fusing PlanetScope, Sentinel-1 and Sentinel-2 data.
- Soil Water Content: 20 m soil moisture estimates for irrigation and drought monitoring.
- Land Surface Temperature: 20 m surface temperature data for crop stress analysis.
- High-resolution tasking: SkySat and Pelican imagery for detailed field inspection.
- Planet Insights Platform: cloud-native processing, APIs and dashboards for building agri applications.
3. Potential application
- Vietnamese agritech platforms and insurers integrating daily biomass and soil moisture data via API for rice and coffee monitoring.
- Sugar mills and rubber plantations tracking crop growth and harvest stratification across estates.
- Agricultural authorities monitoring drought and saline intrusion impacts on crops in the Mekong Delta.
4. Benefits
- Near-daily field-level visibility in cloudy regions, as Crop Biomass combines radar and optical data regardless of cloud cover.
- Better scouting, irrigation and fertilizer decisions from biomass and soil moisture signals.
- Deep archives (over 1,300 images per acre) for management zones and benchmarking against past seasons.
- Analysis-ready data via APIs, removing cloud masking, georectification and co-registration work for platform builders.
5. Market trends & opportunities
Agribusinesses, insurers and governments increasingly build their own crop monitoring and MRV tools on analysis-ready satellite data rather than buying raw imagery. In tropical Asia, frequent cloud cover makes radar-optical fusion and daily revisit especially valuable for rice, sugarcane and plantation crops, and governments in the region are prioritizing satellite data for sustainability and food security.
6. Other information
US company (Planet Labs PBC) founded about 2010 (15th year in 2025). Constellations include PlanetScope, SuperDove, SkySat, Pelican and Tanager. Asia-Pacific team includes a Japan country manager and India account leads. Agriculture partners and customers include Bayer, BASF, Syngenta, Corteva, Manna Irrigation, Disagro and Farmers Edge.
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