
1. Technology overview
Mapon is a fleet management company headquartered in Riga, Latvia, whose story started in 2006 with the idea of using GPS tracking to improve road safety and business efficiency. Part of the Latvian Draugiem Group, it has offices across the Baltics, the Nordics, Ireland, Spain, the UK and Mexico, more than 30,000 active clients and a partner network of over 150 companies worldwide.
The Mapon platform combines GPS tracking with Mapon Expert and Basic trackers, fuel monitoring and AI driver behaviour coaching, remote tachograph download, AI video telematics and camera systems, maintenance and process automation, plus driver and manager mobile apps. Its electric vehicle module shows battery state of charge, charging status and low-battery alerts alongside fuel vehicles, allocates routes by range and reports energy use, CO2 emissions and ROI compared with fuel vehicles. Mapon is also offered as a white-label platform and integrates OEM data from brands such as Volkswagen Group.
2. Highlighted features & specifications
- GPS tracking: live locations and route history through Mapon Expert or Basic trackers.
- Fuel control: fuel monitoring with AI driver behaviour coaching to cut consumption.
- EV management: state of charge, charging status, low-battery alerts and range-based routing.
- Video telematics: AI cameras with livestreams and incident evidence.
- Tachograph download: automatic remote download for compliance.
- Apps and white label: driver and manager apps plus a white-label platform for partners.
3. Potential application
Distribution companies in Vietnam running mixed diesel and electric vans can manage both on one platform and compare costs. Local telematics providers can resell Mapon as a white-label service. Construction and trucking fleets can use fuel control to detect fuel theft and excessive idling.
4. Benefits
Fleet managers can reduce fuel consumption and CO2 emissions through fuel control and driver coaching, and avoid fines with automatic tachograph downloads. Mixed fleets manage electric and fuel vehicles on one map, with alerts when an EV battery falls below 20% so drivers can be redirected to charging. Energy and cost reports help justify electrification by comparing EV and fuel vehicle costs.
5. Market trends & opportunities
Fleets are consolidating tracking, fuel, safety, compliance and EV data into one platform as electrification produces mixed fleets. Rising fuel and labour costs push operators toward automation and AI coaching. In Southeast Asia, logistics companies adding electric vans and trucks need tools that compare energy and fuel costs per route.
6. Other information
Started in 2006, headquartered in Riga, Latvia and part of Draugiem Group, with more than 200 staff. Acquired CarCops (Estonia), Trackon (Lithuania), Interkom AB (Sweden) and Fleet DATA (Ireland). Bonds were listed on Nasdaq Riga in 2025; 2025 net turnover was 24.3 million EUR. Member of the European Road Safety Charter.
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