1. Technology overview
Lucidity was founded in 2021 by Vatsal Rastogi and Nitin Bhadauria and is described by TechCrunch as an Indian startup with about 100 employees across offices in India, Abu Dhabi, London and the US. It targets block storage waste: disks are typically overprovisioned for peak demand and left largely unused, while native tools miss many idle volumes.
The Lucidity Cloud OS for AWS, Azure and Google Cloud combines Disk AutoScaler, which uses machine learning to expand and shrink live block volumes with no downtime through a lightweight agent, Disk Tiering based on IOPS, throughput and latency history, Disk Cleanup for idle and unmounted disks, and object storage tools for Azure Blob. The agentless Lumen module gives visibility and recommendations. Teams set guardrails and autonomy levels, and every change is logged and reversible. Customers include Iron Mountain, Dometic and World Market.
2. Highlighted features & specifications
- Disk AutoScaler: ML-driven live expansion and shrinking of block volumes with no downtime.
- Disk Tiering: Scores disks on 30, 60 and 90 days of performance data and simulates re-tiering.
- Disk Cleanup: Finds reserved, unmounted and zero-I/O disks with one-click cleanup.
- Object storage tools: Mapping, tiering and drift detection for Azure Blob storage.
- Lumen: Agentless visibility and recommendations for idle disks and tier mismatches.
- Guardrails and audit: Per-account autonomy levels with logged, reversible changes.
3. Potential application
A Vietnamese bank or insurer running databases on cloud VMs can autoscale disks instead of provisioning for peak. A media or e-commerce company can tier Azure Blob data by access pattern. A system integrator can run free assessments to find idle disks for clients migrating to the cloud.
4. Benefits
The vendor reports 50-70% average block storage cost reduction and utilisation rising from about 30% to 70-80% or more; Dometic cut cloud storage spend by 52%. Live resizing removes downtime and manual capacity planning. Only infrastructure metadata is collected through cloud APIs, with no access to application data. Most customers see ROI within 60-90 days, and a free 15-minute assessment shows recoverable waste.
5. Market trends & opportunities
Storage is a large and often ignored share of cloud bills, and data-heavy AI and analytics workloads keep growing it. Companies in Southeast Asia moving databases and enterprise applications to the cloud tend to overprovision disks for safety, creating room for autonomous storage optimisation.
6. Other information
Founded in 2021. Raised a USD 21 million Series A in February 2025 led by WestBridge Capital with Alpha Wave, bringing total funding to USD 31 million; earlier backers include BEENEXT. Recognised as a 2025 Gartner Cool Vendor and CRN Stellar Startup; holds SOC 2 Type II.
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