Passio Nutrition-AI Hub

Passio, Inc. is a nutrition AI company originally spun out of SRI International, operating under California law according to its terms of use. It helps digital health, wellness and fitness apps add accurate food logging and personalised nutrition guidance without spending years building their own food recognition and nutrition database.

Its Nutrition-AI Hub is a set of mobile SDKs for iOS, Android, Flutter and React Native plus a REST API. It recognises meals from photos, scans barcodes, reads nutrition facts labels with OCR, parses voice input into structured food items and searches a database of more than 3.5 million foods. An AI Nutrition Advisor, dietitian-designed meal plans and the MealPlan AI product support personalised recommendations. Customers are app developers in digital health, clinical care and consumer wellness.

• Photo logging: recognises single foods, multi-ingredient dishes and full meals from a photo.
• Barcode and label reading: looks up packaged products by UPC and extracts calories and nutrients from nutrition facts labels with OCR.
• Voice logging: turns natural-language speech into structured, multi-item food entries.
• Food database and semantic search: covers more than 3.5 million branded foods, whole foods and recipes.
• Nutrition Advisor: an AI assistant that answers nutrition questions from text and images.
• Meal plans: dietitian-designed plans and the MealPlan AI product for personalised menus.

• Vietnamese health insurers and hospital apps adding photo-based meal logging for diabetes and weight management programmes.
• Fitness chains and gym apps offering members personalised meal plans and calorie tracking.
• Food and beverage brands building nutrition coaching features into their loyalty apps.

• Faster time to market: ready-made SDKs and APIs replace years of in-house work on food recognition and nutrition data.
• Lower logging friction: photo, barcode, label and voice logging make it easier for users to record meals.
• Predictable cost: token-based plans start at 99 USD per month, and the company estimates about 1 to 10 US cents per user when free usage is capped.
• Privacy options: on-device recognition keeps photos local, and the company states it does not store data that identifies users.

Digital health, insurance and fitness apps increasingly compete on personalised nutrition, and manual calorie logging is a major cause of user drop-off. Photo and voice logging powered by AI is becoming a standard expectation. In Southeast Asia, the growth of health and wellness apps and rising rates of diabetes and obesity create demand for embedded nutrition features.

Passio, Inc. was originally spun out of SRI International. Its terms of use are governed by California law with venue in San Francisco County. The company has announced partnerships with the fasting app Fastic and with Ellerca Health, and publishes its SDKs on GitHub and pub.dev.