
1. Technology overview
Fairly Made is a Paris-based French company founded in 2018 that describes itself as a European supply chain traceability and environmental impact platform for fashion, textile and leather brands. It operates in France, Italy and the US and helps brands map their suppliers down to raw materials and measure the environmental footprint of each product, the basis for reducing Scope 3 emissions and meeting French and EU rules.
Engineers and textile analysts trace production chains upstream as each supplier names its preceding partner, collecting verified data through a multilingual supplier interface. The platform then runs product LCAs and social impact scoring on 110 criteria, offers an ecodesign module to simulate the savings of each design scenario before production, and supports consumer communication through QR codes and digital product passports. Legal modules cover the French environmental cost, the AGEC law and the EU DPP. Clients include SMCP, ba&sh, agnès b., Balzac Paris and LVMH houses.
2. Highlighted features & specifications
- Traceability: maps sourcing from tier 1 to raw materials with a dedicated supplier interface.
- Impact measurement: product LCAs and social impact scoring on 110 criteria.
- Ecodesign: compares products and simulates design scenarios before production.
- Supply chain intelligence: identifies supplier risks and legislative compliance gaps.
- Consumer communication: QR codes, widgets and digital product passports.
- Legal solutions: French environmental cost, AGEC law and EU DPP modules.
3. Potential application
A Vietnamese garment factory supplying French or Italian brands can submit verified upstream data through the supplier interface. A local fashion brand exporting to Europe can prepare digital product passports and environmental cost labels. A textile mill can document its materials and processes to support customers' product LCAs.
4. Benefits
Brands gain verified supplier maps instead of self-declarations; Balzac Paris increased its identified suppliers 3.8 times, from 150 to 564, between 2021 and 2025, and agnès b. ran traceability analysis on 100% of its products. Ecodesign simulations show the impact of material and supplier choices before production. Regulatory modules help prepare the French environmental cost and EU digital product passport.
5. Market trends & opportunities
France's environmental cost labelling has applied since October 2025 and the EU digital product passport for textiles is approaching, so brands need traced and measured supply chains. Vietnam is a key apparel and textile sourcing country, and its factories are increasingly asked by European brands to share upstream supplier and impact data.
6. Other information
Fairly Made SAS was founded in 2018 and is registered in Paris (RCS 839 942 190) at 76 Boulevard de Magenta, with operations in France, Italy and the US. Opened a New York office in May 2026, won the Best Impact Award at the LVMH Innovation Awards in June 2026 and partnered with Control Union in October 2026.
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