Amperity Customer Context Platform

Amperity, Inc. is a customer data company that calls its product the Customer Context Platform. Its privacy notice gives an address at 1201 2nd Ave, Seattle, Washington, and refers to its U.S. headquarters. The site says more than 400 brands use it and does not state a founding year.

The platform combines machine-learning identity resolution across online and offline sources with unified profiles, intelligence (predictions and recommendations), customer journey orchestration, segmentation and activation. Amperity Bridge shares data tables with Snowflake, Databricks and BigQuery without copying, Pér is an AI agent for customer decisions, and an MCP Server connects AI assistants. Named users include Wyndham, Alaska Airlines, DICK'S Sporting Goods, New Look and Accent Group.

• Identity resolution: Matches records across online and offline sources using machine learning.
• Unified profiles: Builds one customer profile from fragmented records.
• Intelligence: Produces predictions, insights and recommendations.
• Activation: Sends real-time signals to connected channels.
• Amperity Bridge: Shares tables with Snowflake, Databricks and BigQuery without copying.
• Pér and MCP Server: Add an AI decision agent and assistant connections within user permissions.

A Vietnamese retail or hospitality group can merge POS, e-commerce and loyalty records into one profile. A fashion retailer can identify high-value customers and target them with campaigns. A data team on Snowflake or BigQuery can share profiles without copying.

Retailers with fragmented customer records can resolve identities across online and offline data. Case figures on the site include 60% higher conversion at Wyndham, 198% higher loyalty conversion at Alaska Airlines and 3.4 million profiles resolved at New Look. Zero-copy sharing with Snowflake, Databricks and BigQuery avoids moving data out of the warehouse.

Retailers are consolidating customer data into warehouses and need identity resolution that works with warehouse platforms. Vietnamese retail groups with online stores, outlets and loyalty apps hold fragmented customer records that need a single view before AI personalization.

Seattle, Washington address in the privacy notice; refers to its U.S. headquarters. More than 400 brands use the platform, per the site. Founding year not stated on the site.