Vusion Retail Platform & ESL

Vusion (VusionGroup) describes itself as an AI-powered connected commerce company that turns physical stores into smart, data-driven assets. Its website reports about 350 clients, 1,200 team members and more than 650 million electronic shelf labels (ESLs) deployed worldwide.

The platform combines Vusion IoT (electronic shelf labels, EdgeSense, industrial IoT), Vusion Connect (VusionOX Bluetooth LE and the IoT cloud platform) and Vusion Intelligence (VusionLive, computer vision and AI, in-store digital retail media). Label ranges include black-white-red models, four-colour, full-colour, waterproof IP68 and freezer-rated versions, with native, integrated or standalone infrastructure options. Customers shown include Walmart, Carrefour, Decathlon, JYSK, Auchan and Sephora.

• Multi-format ESLs: Black-white-red, four-colour and full-colour labels from 1.5 to 9.7 inches, plus waterproof and freezer versions.
• VusionOX Bluetooth LE: Supports product geolocation, guided picking and shopper navigation across vendors.
• Pick-to-light LEDs: Blinking labels guide staff to products, and NFC or QR codes link shoppers to content.
• Secure communication: AES-128 encryption with authentication and logging.
• IoT cloud platform: VusionCloud manages labels, with 522 million connected ESLs reported in July 2026.
• Computer vision and retail media: VusionLive and in-store digital retail media extend the platform.

A Vietnamese supermarket or convenience chain could synchronise shelf prices with its POS and online store. An electronics or DIY retailer could use Bluetooth LE labels for guided picking of online orders. A cold-chain grocer could use freezer-rated labels in frozen aisles.

The vendor cites price updates up to 8x faster and up to 10 hours saved weekly on ticket changes. It also reports on-shelf availability up to 7% higher and sales up to 2% higher in customer cases. More than 200,000 paper labels per store per year can be eliminated, and IDC is cited for ROI typically in 12 to 24 months.

Large retailers in Europe, North America and Australia are rolling out ESLs chain-wide to cut pricing errors and paper use, and to prepare stores for local e-commerce and in-store retail media. Modern trade chains in Vietnam and Southeast Asia face similar pressure from frequent promotions and labour costs.

H1 2026 IFRS revenue EUR 819.8m (+33.5%); agreed to acquire In-Store Media (Barcelona) on 27 July 2026. Named CDP Supplier Engagement Leader (June 2026). Partners such as Mobile Technology (Greece) deliver projects locally.