Boulevard Med Spa Software

Boulevard Labs, Inc. makes client-experience and business-management software for self-care businesses, including salons, spas and medical spas. A July 2025 report states it was founded in 2016 by Matt Danna and Sean Stavropoulos. The website claims more than 85,000 self-care professionals use the platform.

The product covers self-booking, precision scheduling, client profiles, forms and charts, ePrescribe, payments, memberships, marketing and messages, and reporting. It adds an AI receptionist called Beau that answers calls and books clients around the clock, and a Buy Now, Pay Later payment option. APIs and a developer portal are available.

• Online booking: client self-booking and precision scheduling.
• AI receptionist: Beau answers calls and books clients 24/7.
• Medical tools: forms and charts and ePrescribe for med spas.
• Payments: memberships, loyalty and Buy Now, Pay Later.
• Marketing: messages and client marketing tools.
• Developer access: APIs and developer portal.

Vietnamese aesthetic clinic chains could use AI reception to capture after-hours inquiries. Med spa operators can manage forms and treatment charts. Brands can study the membership model for local programs.

AI receptionist captures calls and bookings around the clock. Forms, charts and ePrescribe fit medical spa workflows. HIPAA, SOC 2 and PCI Level 1 compliance listed. Memberships and Buy Now, Pay Later support higher client spend.

Aesthetic and med spa operators are adopting software that combines booking, charting, payments and AI reception. Funding rounds for such platforms in 2025 show investor interest, while Vietnam aesthetic clinics are early in adopting similar systems.

Founded 2016; Series D of USD 80 million announced July 2025, led by JMI Equity with Index Ventures and VMG Partners. Capterra Best Value 2025 and G2 Best Value 2025 listed on the site. HIPAA, SOC 2 and PCI Level 1 compliant per the site.