
1. Technology overview
Mayani is a for-profit social enterprise that describes itself as an impact-driven agri-tech platform in the Philippines, giving smallholder farmers and fisherfolk access to markets, inputs and credit. The website does not state a founding year or street address.
The platform links farmers to B2B buyers such as supermarket chains, food brands, hotels and food processors through wholesale (Pakyawan) channels and a farm-to-table partnership programme. It also runs an online shop and a reseller programme called Ka-Farmilya.
2. Highlighted features & specifications
- Wholesale channel: Pakyawan bulk purchasing for business buyers.
- Product categories: vegetables, fruits, frozen meat and plant-based products.
- Imperfect crops: a line for produce outside retail cosmetic standards.
- Farm-to-table programme: partnership programme for businesses.
- Online shop: consumer and business ordering at shop.mayani.ph.
- Reseller programme: Ka-Farmilya for community resellers.
3. Potential application
A Vietnamese vegetable cooperative could adopt a wholesale and farm-to-table channel for supermarkets and hotels. A food processor could source imperfect crops through such a platform. A retail chain could pilot direct sourcing from smallholder groups.
4. Benefits
Gives smallholders a route to institutional buyers. Offers B2B buyers a sourcing channel for vegetables, fruits and imperfect crops. Combines market access with inputs and credit for farmers. Supports bundled and wholesale purchasing.
5. Market trends & opportunities
Southeast Asian food buyers look for direct sourcing from smallholders and for use of imperfect produce to cut waste. Digital supply chains link fragmented farm output to supermarkets and processors. Vietnamese cooperatives face a similar need for stable institutional offtake.
6. Other information
Operates in the Philippines; June 2025 and May 2025 forum participation listed on the website. Founding year and registered address not stated.
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