Pulsifi Talent Intelligence Platform

Pulsifi is a talent intelligence company founded in 2017, headquartered in Singapore and Malaysia with a hub in Jakarta. It helps employers make hiring, promotion and development decisions on data rather than CVs and gut feel, and says it serves clients in 54 countries in 14 languages with a team of engineers, organisational psychologists and HR practitioners.

The platform combines online assessments, role-fit and organisational-fit analytics, AI video interview analysis, proctoring with anti-cheating, surveys, assessment centres and individual development plans. Three solution lines sit on top: Predictive Hiring with fit scores and AI interview support, Talent Mapping for workforce planning, succession and learning paths, and an AI Impact and Readiness framework (ARIA) that scores roles for automation and augmentation. It integrates with more than 30 HR systems.

• Predictive hiring: fit scores and candidate insights ranked against role and culture benchmarks.
• AI video interview analysis: automated screening of recorded interviews.
• Online assessments with proctoring: cognitive and behavioural tests with on-device anti-cheating.
• Talent mapping: workforce planning, leadership pipeline and succession views.
• ARIA AI readiness: scores roles on automation impact and augmentation potential.
• Development plans and surveys: individual development plans, 360 feedback and assessment centres.

A Vietnamese bank can screen thousands of applicants for its management trainee program with assessments and AI video interviews. A manufacturing group can map leadership pipelines and plan succession for plant managers. A retailer can assess which back-office roles AI will change and plan reskilling.

Shortens screening in high-volume hiring, with AI video interview analysis that Pulsifi says screens talent 70% faster. Improves quality of hire with fit scores the company reports at 90%+ accuracy and a 25%+ drop in early attrition in key roles. Gives HR a shared data base for succession, internal mobility and upskilling. Helps leaders see which roles AI will automate or augment.

Employers in Southeast Asia are shifting to skills-based and data-driven hiring as AI reshapes roles and graduate volumes grow. Large Vietnamese banks, manufacturers and retailers run high-volume recruitment and management trainee programs, creating demand for assessment and talent analytics tools that work across languages and integrate with HR systems.

Founded 2017 by Pete Yoong, with Jay Huang as co-founder and CEO. Offices at One Raffles Place, Singapore; Plaza Mont Kiara, Kuala Lumpur; and PT Pulsifi Teknologi Indonesia in West Jakarta. Team of about 65. ISO 27001 certified, GDPR and PDPA compliant. Malaysia Digital status from February 2026; MoU with PEOPLElogy Berhad in May 2026.