
1. Technology overview
ZSolution Joint Stock Company (Công ty Cổ phần ZSolution) is a Vietnamese software company with offices in Hanoi and Ho Chi Minh City, led by CEO Trần Quang Châu. It sells CRM and sales growth software to Vietnamese businesses, and Soly is its AI suite for personalizing customer experience and raising repeat purchases.
Soly combines a CRM that tracks customer behavior and suggests follow-ups, a multi-channel chat that unifies Facebook, Zalo and website conversations with AI sorting and content suggestions, an ERP module for sales to finance operations, a call center module with call recording, speech-to-text and sentiment analysis, and a central AI that coordinates the modules and predicts needs.
2. Highlighted features & specifications
- CRM: tracks customer behavior and suggests personalized follow-up actions.
- Multi-channel chat: unifies Facebook, Zalo and website conversations with AI sorting and content suggestions.
- ERP: monitors operations from sales to finance to forecast demand.
- Call center: records calls, converts speech to text, analyzes sentiment and recommends responses.
- Central AI: coordinates modules, analyzes behavior and predicts customer needs.
3. Potential application
Retail and e-commerce brands that need a single inbox for Zalo, Facebook and web chat. Service companies that run a call center and want sentiment analysis and suggested replies. Businesses that want repeat-purchase campaigns driven by behavior data.
4. Benefits
Brings customer conversations from several channels into one place. Suggests personalized follow-up actions from customer behavior. Vendor claims up to 80% higher repeat purchase rate, up to 30% lower operating and care costs and up to 50% sales growth. These figures are vendor-reported and not independently verified.
5. Market trends & opportunities
Vietnamese retailers and service firms sell across Facebook, Zalo and websites at once and compete on retention rather than acquisition alone. This raises demand for CRM tools that combine conversation data with AI personalization.
6. Other information
Offices at Royal City, Hanoi and Pho Quang, Tan Binh, Ho Chi Minh City. CEO Tran Quang Chau. Soly received a 5-star rating at Sao Khuê 2025 in the management and customer care group. ZSolution also won Sao Khuê 2023 with its Z ONE ecosystem, per VINASA coverage.
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