RetailNext Aurora & Pulse AI

RetailNext is an AI retail analytics provider for physical stores, with its press release listing Campbell, California. It says it measures billions of shopping trips a year and serves 600+ retailers in over 100 countries.

Aurora sensors capture in-store traffic, feeding a platform with Traffic Analytics, Insights and Asset Protection. Traffic 3.0 (January 2025) added passby analytics, group counting, occupancy monitoring and staffing recommendations. Pulse AI, described in an August 2026 post, lets staff ask questions about store performance in plain language.

• Traffic Analytics: counts visitors, groups and passby traffic with Aurora sensors.
• Insights: reports on store performance and conversion.
• Asset Protection: security events and video review.
• Occupancy and staffing: monitoring and recommendations in Traffic 3.0.
• Pulse AI: conversational assistant across reports, video and dashboards.
• MCP connector: lets teams query RetailNext data from their own AI tools.

A fashion or cosmetics chain in Vietnamese malls can compare conversion across stores. A supermarket operator can schedule staff by visitor peaks. A mall tenant can measure passby traffic against entry rate.

Measures store traffic and conversion with dedicated sensors. Staffing recommendations align labour with visitor flow. Pulse AI is included in every subscription at no extra cost. Role-based permissions limit answers to data each user can already access.

Physical retailers are adopting computer-vision and sensor analytics to understand footfall, conversion and staffing. Natural-language assistants lower the skill barrier for store managers. Vietnam and Southeast Asia chains opening many stores can use such analytics for site comparison.

HQ Campbell, California per press release. Customer logos include Macy's, Sephora and Swarovski; testimonial from Sharaf DG. AICPA SOC logo in footer; Pulse AI is powered by Anthropic. Founding year not stated.