Broadsign Retail Media Platform

Broadsign is a Montreal-based out-of-home advertising technology company founded in 2003, starting with a digital signage content management system. It serves media owners, buyers and retailers who want to run and sell screen advertising.

For retailers, the platform adds in-store advertising to a retail media network. It combines a DOOH ad server, a programmatic supply-side platform and content and network management, with campaign planning, real-time availability and reporting. In April 2026 JB Hi-Fi adopted it for a network covering more than 200 stores.

• DOOH ad server: schedules and serves ads across screen networks.
• Programmatic SSP: opens retail screen inventory to programmatic buyers.
• Content and network management: controls signage content and device fleets.
• In-store network launch: adds screens to an existing retail media network.
• Campaign reporting: shows delivery and performance for advertisers.
• Open API: integrates with retail systems and ad partners.

A Vietnamese electronics or supermarket chain can run a screen network sold to brands with campaign reporting. A shopping-mall operator can package screens as programmatic inventory. A telecom retailer can manage screens across stores centrally.

One hub to plan, run, optimise and measure in-store campaigns. Real-time inventory availability and reporting for advertisers. Open API connects the network to existing retail systems and partners. Site claims over 2.8M signs in 107 countries on the platform.

In-store screens are an early-stage part of retail media, with retailers adding them to existing onsite networks for an omnichannel shopper journey. Vendors report growing retailer interest in Asia-Pacific, and Southeast Asian chains with large store estates are potential adopters.

Founded 2003 in Montreal, Canada. SOC 2 Type 1 in 2017; acquired Ayuda Media Systems and Campsite in 2019. Later added OutMoove and Place Exchange.