
1. Technology overview
LakeFusion is an Austin-based company led by founder and CEO Vikas Punna that sells master data management (MDM), product information management (PIM) and graph intelligence software running natively inside a customer's Databricks environment. It targets duplicate and inconsistent master data that undermines analytics and AI, and announced a seed round led by Carbide Ventures in November 2025.
The platform uses AI-assisted match and merge to create golden records with lineage, adds stewardship workflows and Unity Catalog governance, and supports multi-hop relationship queries without a separate graph database. Data stays in the lakehouse. Logos on the site include Bio-Techne, HireRight and Puma.
2. Highlighted features & specifications
- MDM: AI-assisted match and merge, golden records, survivorship and stewardship workflows.
- Governance: Unity Catalog integration and lineage on golden records.
- Graph intelligence: multi-hop relationship queries with no external graph database.
- PIM: catalog and taxonomy management with AI-assisted enrichment and localisation.
- Data quality: profiling for completeness, consistency and duplication.
- In-lakehouse deployment: runs natively on Databricks on AWS and Azure.
3. Potential application
A Vietnamese bank can merge duplicate customer records across core banking and CRM into golden records. A retailer can standardise product catalogs from many suppliers.
4. Benefits
Master data is managed inside Databricks, so no copy of data moves to a separate MDM system. Golden records carry lineage and stewardship workflows. Graph queries run without an external graph database. The site shows case studies with up to 3+ million records.
5. Market trends & opportunities
Companies standardising on Databricks lakehouses want governance and master data without extra systems, and AI projects depend on clean entity data. Vietnamese retailers, manufacturers and banks building lakehouses face duplicated customer and product records.
6. Other information
Address on the site: Austin, Texas. Seed round led by Carbide Ventures reported in November 2025. Gartner honourable mention for MDM listed on the site.
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