Nory AI Restaurant Management System

Nory is an AI operating system for restaurants run by Hospitality Growth Services Limited, a company registered in Dublin, Ireland, and founded by restaurateur Conor Sheridan. It aims to put operators back in control of prime cost, meaning labour and cost of goods, for independents, franchise networks, multi-location brands and enterprise groups. In September 2025 it raised a 37 million USD Series B and plans to expand into the US.

The platform combines modules for business intelligence, inventory, workforce management and payroll with a crew of AI assistants. The Forecasting Assistant predicts revenue and covers for every hour at every site up to five weeks ahead, refreshed daily and drawing on comparable venues for new sites. Other assistants build schedules within budget and compliance rules, create supplier purchase orders from forecast demand, match invoices to orders and delivery notes, build pay runs from real timecards and turn customer reviews into operational fixes. Nory Capital offers financing for restaurant growth.

• Forecasting Assistant: hourly revenue and cover forecasts per site, refreshed daily, up to five weeks ahead.
• Scheduling Assistant: builds optimal rotas from forecast, budget and compliance requirements.
• Ordering Assistant: checks inventory against forecast demand and sends supplier purchase orders.
• Invoicing and Payroll Assistants: match invoices to orders and build pay runs from actual timecards.
• Customer Reviews Assistant: links reviews to operational data and recommends specific fixes.
• Business intelligence and Nory Capital: multi-site dashboards plus financing for restaurant growth.

• Coffee chains in Vietnam scheduling baristas by hourly forecasts across dozens of stores.
• Casual dining groups automating supplier orders from demand forecasts to cut waste.
• Franchise networks giving franchisees one view of labour, food cost and reviews per site.

• Lower labour cost: customers typically see a 10-20% reduction in labour costs; Rocksalt cut cost of labour by 7%.
• Less food waste: customers report around 50% reductions in food waste through forecast-driven ordering.
• Accurate planning: hourly forecasts up to five weeks out, with 97.5% sales forecast accuracy reported at Rocksalt.
• Less admin: AI assistants for scheduling, ordering, invoicing and payroll save hundreds of hours per team.

Rising wages, taxes and food inflation are squeezing restaurant margins, pushing multi-site operators to manage prime cost hour by hour rather than by week. Agentic AI that forecasts demand and then acts on schedules, orders and invoices is emerging as the next layer above POS, relevant to fast-growing coffee and casual dining chains in Southeast Asia.

Legal entity Hospitality Growth Services Limited, registered in Ireland (company number 650310), Dublin. Founder and CEO Conor Sheridan. The September 2025 Series B of 37 million USD was led by Kinnevik with Accel, Base10, Triple Point and Samaipata, bringing total funding to 62.6 million USD. Customers include Black Sheep Coffee (130 sites), Jamie Oliver Group, Azzurri, Rocksalt and Pieminister.