Pixxel Aurora and Firefly Hyperspectral Imagery

Pixxel calls itself a planetary infrastructure company: it builds and operates its own hyperspectral satellites together with software and analytics that detect changes on Earth, such as crop stress, deforestation, water pollution and industrial activity, that ordinary colour or multispectral imagery cannot reveal.

The Firefly constellation of six roughly 50 kg satellites, launched on SpaceX missions in January and August 2025, captures 135+ spectral bands between 450 and 900 nm at 5 m resolution with a 40 km swath and daily global coverage. Aurora, its browser-based Earth Observation Studio, lets users task Firefly sensors or buy archive imagery, combine it with open datasets, apply 20+ preset and custom spectral indices, run models from an AI/ML marketplace, build drag-and-drop workflows and automate them through APIs. Target sectors are agriculture, energy, environment, forestry, mining and government.

• Firefly constellation: six hyperspectral satellites with 135+ bands, 5 m resolution and 40 km swath.
• Tasking and archive: order new Firefly captures or select archive imagery by area.
• Spectral indices: 20+ presets such as NDVI and NDWI plus custom indices and composites.
• AI/ML marketplace: ready models and the Aurora Intelligence assistant for instant insights.
• Workflow builder: drag-and-drop processing blocks with API automation.
• Comparison tools: split-compare view and spectral and temporal graphs.

• Agribusinesses in the Mekong Delta and Central Highlands detecting crop stress and disease early across sourcing areas.
• Environmental agencies monitoring river and coastal water quality and industrial discharge.
• Mining companies mapping mineral signatures and tracking land disturbance and rehabilitation.

• Hyperspectral detail with 135+ bands reveals crop stress, mineral signatures and pollution that multispectral sensors miss.
• Daily global coverage from six satellites supports frequent monitoring.
• No-code browser studio and AI model marketplace reduce the need for in-house remote sensing specialists.
• Low entry cost: a USD 0 Standard plan and Professional plan from USD 135 per user per month with a 30-day free trial.

Hyperspectral imaging is moving from research missions to commercial constellations, giving agriculture, mining and environmental agencies new ways to measure crop health, soil and water quality. In Southeast Asia, pressure on rice, coffee and plantation supply chains to prove sustainability, along with water pollution and mining oversight, is increasing demand for frequent and detailed satellite analytics.

Raised a USD 100 million Series C (September 2026). Awarded a US NRO Strategic Commercial Enhancements contract for hyperspectral remote sensing (May 2026); plans India's first orbital data centre satellite powered by Sarvam; partnered with Cosmoserve on space debris removal (2026). All six Firefly satellites launched in 2025.