Scantrust Secure QR Anti-Counterfeiting

Scantrust SA is a Swiss company with offices in Lausanne, Shanghai and Amsterdam that protects brands against counterfeiting and grey-market diversion. It coordinates the EU-funded SECURE QR CODE project on copy-resistant QR codes.

Scantrust prints secure QR codes containing a copy-detection pattern on packaging; consumers scan them with a mobile browser, app or WeChat to check authenticity, while distributors scan them to log and update supply chain data linked to SAP and other ERPs. The platform detects products appearing in unauthorised markets and also supports GS1 Digital Link, EU wine e-labels and digital product passports. A self-service Pro plan targets small brands and an Enterprise plan serves companies such as Unilever and Remy Cointreau.

• Secure QR codes: Printed codes include a copy-detection pattern that degrades when copied.
• Consumer authentication: Shoppers verify products via mobile browser, app or WeChat.
• Supply chain scanning: Distributors scan codes to log movements and update records.
• Diversion detection: Scan locations reveal products sold in unauthorised markets.
• Digital labels: GS1 Digital Link, EU wine e-labels and DPP content can be served from the same code.
• Integrations: REST API, SDK and connectors to ERP, WMS, POS and e-commerce platforms.

Vietnamese cosmetics and functional food brands can add secure QR codes to let buyers verify genuine products. Beverage and wine distributors can detect parallel imports by scan location. Agrochemical and lubricant makers can track dealer-level distribution and stop diversion.

Copy-resistant QR codes let consumers and inspectors verify products with an ordinary smartphone. Distributor scans reveal diversion and grey-market sales by location. Brands can start with the Pro plan at USD 250 per month before moving to Enterprise. Ready connectors to SAP, Oracle NetSuite, Dynamics 365, Odoo and Shopify reduce integration effort.

Counterfeiting of food, beverages, cosmetics and agrochemicals remains a major concern in Southeast Asia, and Vietnam has intensified enforcement against fake goods on e-commerce platforms. At the same time, GS1 Digital Link and EU digital labelling rules are turning the QR code on packaging into a channel for both authentication and product information.

Scantrust SA has offices in Lausanne (Switzerland), Shanghai and Amsterdam. It coordinates the SECURE QR CODE project funded by the European Innovation Council. Its developer portal shows regular releases, including Portal Enterprise v1.63.0 in 2026.