
1. Technology overview
Vexere is a Vietnamese joint stock company founded in 2013 by Tran Nguyen Le Van, Dao Viet Thang and Luong Ngoc Long, backed by Woowa Brothers, CyberAgent and BonAngels. Besides its consumer ticket marketplace, it sells software that helps intercity bus and limousine operators move from manual operations to systematic management, and says it is used by more than 700 operators.
The bus management system covers ticket sales across offices and agents, dispatch, revenue reconciliation and a driver app, plus a cargo module for warehouses, e-waybills and COD. Support services include e-tickets, e-invoices, e-contracts and e-transport orders with Viettel and VNPT digital signatures, an AI call centre, SMS and Zalo messaging, automatic bank transfer matching and branded websites and apps. A 2026 release added AI-based dynamic pricing and new vehicle and cost reconciliation modules.
2. Highlighted features & specifications
- Ticketing software and app: seat sales across offices, agents and online channels.
- Driver app: pick-up and drop-off lists, trip costs and real-time contact with dispatch.
- Cargo management: warehouse tracking, e-waybill printing, COD and home delivery.
- E-documents: e-tickets, e-invoices, e-contracts and e-transport orders with digital signatures.
- AI call centre and messaging: concurrent AI call handling plus SMS and Zalo notifications.
- Revenue tools: dynamic pricing, promotions and listing on the Vexere.com marketplace.
3. Potential application
Intercity coach companies can centralise ticket sales across offices and agents and reconcile revenue daily. Limousine operators can add branded booking apps, AI call handling and dynamic pricing. Bus companies carrying parcels can manage cargo, waybills and COD alongside passenger trips.
4. Benefits
Bus operators get one system for ticketing, dispatch, cargo and accounting, which reduces manual bookkeeping and revenue leakage. Vexere states customers can raise revenue by 30% and cut operating costs by 20%, and that e-invoices save 50 to 70% of related costs. Listing on the Vexere.com marketplace and over 5,000 agents gives operators extra sales channels. E-contracts and e-transport orders help meet Vietnamese transport regulations.
5. Market trends & opportunities
Vietnam's intercity coach and limousine sector is digitising under rules on e-contracts, e-invoices and e-transport orders. Operators face competition from limousine and ride-hailing services and need better seat utilisation and online sales. Software that combines operations with a sales marketplace fits the many small and mid-sized operators in the market.
6. Other information
Vietnamese joint stock company founded in 2013 by three co-founders. Investors include Woowa Brothers, CyberAgent and BonAngels. Won first prize at Echelon Ignite Vietnam 2014. Partners with Green SM and Be for transfer rides and with Viettel and VNPT for digital signatures.
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