
1. Technology overview
Cakap is an Indonesia-based education technology platform operated by PT Cerdas Digital Nusantara. Its predecessor Squline was founded in 2014 by Tomy Yunus to address the shortage of foreign language courses in Indonesia. Cakap has raised Series A+, Series B and Series C rounds, confirmed centaur status in 2023, and reports more than 6 million training participants and over 2,000 strategic partners across education, corporate and institutional sectors.
Cakap Corporate sells language and professional training to companies and public bodies. Each programme starts with a training needs analysis, then delivers English courses on the CEFR, Mandarin on HSK, Korean on TOPIK and business Japanese on JLPT through live online classes. AI-powered learning tools, namely AI Companion, AI Roleplay and AI Fluency, give employees speaking practice between sessions, while evaluation follows the Kirkpatrick model up to level 4, with post-training coaching and mentoring. Cakap also offers professional courses in sales, leadership, service excellence, cybersecurity and AI.
2. Highlighted features & specifications
- Training needs analysis: diagnosis of team gaps before designing the programme.
- Language tracks: English (CEFR), Mandarin (HSK), Korean (TOPIK) and business Japanese (JLPT).
- AI Companion: an AI study assistant supporting learners outside class.
- AI Roleplay and AI Fluency: simulated workplace conversations and speaking fluency practice.
- Kirkpatrick evaluation: impact measured up to level 4 business results.
- Post-training reinforcement: coaching and mentoring after courses end.
3. Potential application
- Korean- and Chinese-invested factories in Vietnam training supervisors in Korean or Mandarin with AI roleplay practice.
- Consumer goods and pharma companies running CEFR-based English programmes with Kirkpatrick impact reports.
- Tech firms preparing staff for collaboration with regional partners in Mandarin or Japanese.
4. Benefits
- Tailored programmes: a training needs analysis aligns language courses with each company's industry and goals.
- Several business languages from one vendor: English, Mandarin, Korean and Japanese on recognised proficiency frameworks.
- Practice beyond class: AI roleplay and fluency tools keep employees speaking between live sessions.
- Measured outcomes and data protection: Kirkpatrick level 4 evaluation and ISO 27001 and ISO 9001 certification.
5. Market trends & opportunities
Southeast Asian companies increasingly work with Chinese, Korean and Japanese investors and partners, so demand is growing for business training in several Asian languages besides English. Employers also want blended programmes that combine live teaching with AI practice and clear ROI. Vietnam has a similar investor mix, with large Korean, Japanese and Chinese manufacturing bases that need multilingual local staff.
6. Other information
Operated by PT Cerdas Digital Nusantara; predecessor Squline founded in 2014 by Tomy Yunus (CEO), with CTO Yohan Limerta. Raised Series A+ (Heritas Capital), a US$10M Series B and a Series C in 2023. Listed in Forbes Asia 100 to Watch 2022; ISO 9001:2015 and ISO 27001:2022 certified. Corporate clients include Starbucks Indonesia, Danone Indonesia, GoTo, Kalbe Farma and the Indonesian Ministry of Manpower.
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